Culture That Converts
From recruiting top talent to strengthening customer loyalty, company culture videos make your brand human and relatable.
Attract the Right People with Culture-Driven Video Content
Culture isn’t just internal—it’s what clients and employees alike experience when they work with you. A Company Culture Video showcases your team in action, giving prospects a reason to trust you and future employees a reason to join.
Our approach goes beyond polished visuals; we create authentic culture pieces that work as both a recruiting tool and a customer trust builder.
Why It Works
A regional business used culture videos on their careers page and doubled qualified applicants within three months.
How to Use It
Culture videos do double duty: they attract the right talent and strengthen client confidence.
A Company Culture Video showcases your team in action, giving prospects a reason to trust you and future employees a reason to join.
- Website: Use on both your careers page and About page to connect with recruits and clients.
- Proposals & Pitches: Share culture videos to humanize your team and build trust.
- Social Media: Release behind-the-scenes snippets to keep both audiences engaged.
Pro Tip: PMG gives you a deployment plan that covers both recruiting and client-facing channels.
Problems It Solves
From recruiting top talent to strengthening customer loyalty, company culture videos make your brand human and relatable.
- Your company feels faceless online.
- Prospects hesitate because they don’t see who they’ll be working with.
- Recruiting and sales teams struggle to tell a consistent story about your culture.
Example 1: A consulting firm added a culture video to their proposals—clients commented it made them feel more confident in choosing the team.
Example 2: A manufacturer used culture content on both careers and About pages, improving candidate quality and prospect trust at the same time.
Featured Work Gallery
We have many more projects. What would you like to see?
BTS - Library
A Brand Story Video created for a national franchise launch. It highlighted the company’s mission and values, helping the brand connect emotionally with customers in new markets.
BTS - IT STL
A Brand Story Video created for a national franchise launch. It highlighted the company’s mission and values, helping the brand connect emotionally with customers in new markets.
BTS - Accolade Kitchen & Bath
A Brand Story Video created for a national franchise launch. It highlighted the company’s mission and values, helping the brand connect emotionally with customers in new markets.
Other Videos We do
Explore More Video Types
Your culture is your strongest asset
Let’s put it on screen.
A Company Culture Video shows both recruits and clients why your team is the right fit.